Thursday 13 June 2019

5 Amazing Ways To Promote Promotional Products

When investing in promotional products, every business owner wants higher returns. Therefore, if you are one of them, keep in mind gifting your valuable products at the trade show and events are outdated trends now. You can do much more experiments with your products to boost brand image. In this write-up, we have discussed 5 major trending techniques to promote your promotional gifts:


Promoting Products Via Own Website


Advertising your promotional items at your own website is a great idea. It provides are a reason for your visitor to land on your website. For this, you can use strategies like:
  • Gifts on minimum purchase
  • Gifts on signing up 
  • Gifts on answering a survey or participation in online contests.

Following the above not only help you to increase sales, but also assist you to gather information for further marketing. Opting this technique help you to bring more recipient and even boost the chances of gift transference. But, do not ignore server security and privacy policy as these are essential for any website owner.

Put Landing Page URL on Promotional Items


One thing that most of the businessmen complain about that it gifts hardly attribute sales to them. Either you meet with the same issue or a newbie then keep in mind, do not forget to add your landing page URL on it. Whether it is writing material, clothes, or desk items you can easily add it on them. Once your visitors land on your website, you can easily segregate them according to their demography, region or requirements. In addition, you can also add your contact number or office address, depending upon the item and its usability. All the relevant added information helps to bring your audience to your business. 

In-store Promotion Technique


Solely promotional items are not meant for out of store promotion. If you have a brick and mortar store then you can also take advantage of these products there. You can gift them to your visitor above specific amount purchase or on special occasions. This will help to boost your sales figure. You can also offer them for downloading your app, signing up for a newsletter or filling out a form with information. You can choose any of these tips to advertise your business. 


Put A Coupon on Promotional Article


Everyone loves to acquire goods at less than their original price. So, why not to avail their opportunity with promotional items. Yes, adding a special coupon on your items gives a reason for recipients to keep your product for a longer time. But, do not forget to add a serial number in your coupon, this will help you to identify the customer. Moreover, using this single coupon for multiple product buying acts as a bonus for business growth. 

Goodie Bags Are Good


Gifting goodie bags are good decision to enhance your brand image. These include your promotional gifts, company brochure or other useful information like coupons or business card. Goodie bags make an interesting impact on your visitor and keep them reminding your products or services. You can gift it to your friends, other business or local target audiences. 

Important Tips


Promotional products play a crucial role to enhance your brand image. But, while choosing it, you need to pay special attention to essential factors. Some of them are as follows:
  • Always choose good quality products for gifts.
  • Make sure the product must be useful for the recipient.
  • Pick a product that can deliver your brand message. 
  • Choose the colour and theme according to your business motive.
  • The durability of the product also matters. So, choose a product with long life like key stand, umbrellas, IT items, bottles etc. 


Monday 3 June 2019

Top 10 Branded Promotional Products To Advertise Your Business

The aim of every company is to gain customer confidence. To achieve this, there is no other better way than gifting your target audience branded promotional products. As both customers and companies can easily rely on their high quality and durability. In addition, if you look at today’s scenario, people are crazy for the brands and if they get them free, it’s like icing on the cake. 



In this write-up, let’s discuss the most used 10 branded merchandise products to advertise your business:

Branded Clothes


Branded clothes are always attention seeker for every age group. Especially, if you want to target a young audience, they are really great fans of them. Moreover, they never hesitate to promote your product on a social media platform. Not only a certain category, but you can also track housewives, businessmen, workmen and even kids. You can get a great range of aprons, businesswear, t-shirts, sportswear and many other options to promote your business.     

Branded Writing Instruments


Writing instruments have a vast range in order to promote your business. These products can be offered to business class, working people and to the students that regularly work with them. In this category, you can use pens, highlighters, packed pen in a case, dairies, notepad etc. These everyday usage items work as a daily reminder for the recipient.

Branded Sports Kit


Using sports kit as an advertisement product is the best gift for the companies that want to target their sports person. So, in this range, you can easily choose bags and sticks, balls, accessories, towel or many more items. As these can be easily set within your any type of budget. In addition, your logo on these products can motivate many others.

Branded Headwear


Headwear act as a great gift in the hot summer. One cannot imagine the relief given by wearing a headwear. In addition, wearing a trendy headwear also represent your style. So, in this category, a businessman can think of many possibilities like Scarves and Headbands, Australian Hats, Beanies and Bandannas, Caps, Themed Caps, Bucket Hats, and Straw Hats etc. 

Branded IT products


People are always excited to acquire IT products. So, you can take advantage of these super special gifts and attract the audience. In this area, you can use a power bank which is the best gift for the people that get stick with their mobile phones. In addition, pen drives, speakers, headphones etc. 


Branded Watches


The branded watch has great importance to enhance one’s personality. Therefore, many people do not like to step out of the house without a watch. From the promotional point of view, you cannot compare any other accessory than it. So, depending upon your budget you can choose from expensive watches to power fitness bands. Remember, every watch has the ability to give a boost to your business.

Branded Drinkware Items


If you make an online search, you can easily find more than a thousand drinkware items that you can give to your precious customers. The recipient also accepts them easily as a part of their routine life. For example, many people are excited about the collection of coffee mugs in their kitchen and every time prefer to drink in a different mug. So, gifting one more can give them extra pleasure. 

Branded Bags


Business logo on a branded bag can easily capture eyeballs attention. If you found anyone using bags as a promotional product then it can work as better than an advertisement on visual or print media for any company. In bags, businesses have many options like backpacks, backsacks, beach bags, business and conference bags, computer bags, travel accessories, Tote bags etc.

Branded Personal Kit


Gifting your customer a personal kit build personal relationships. It also motivates them to be loyal to your brand. Therefore, you can use any product, but that need to be a printed logo of your business. This can include lip balm, massager, personal grooming kit, sunglasses, first aid safety kit etc.   

Branded Automotive Kit


The automotive kit can be a new term for some users. But these kits involve all the material used in your car, for example, Elleven Car Boot Organiser, Breakdown Kit, Car air vent pad, Car Kit or Automotive Emergency Tool etc. These kits are highly beneficial for car users. In addition, the recipient can also use some of its tools at home to repair home appliances.

Let’s Sum Up!!


In stiff competition, one cannot deny the importance of brand advertisement. So, when things come to attract customer’s attention, no business can take a risk with non-branded products. As these products have no guarantee which can put a negative impression on your image. On the other side, there are numerous branded products available in the market that can fit every budget. Therefore, it's better to take benefit of them.